Boost Your Hire Power
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Digital Performance | Marketing Cloud Technology | NLP | Statistical Analysis
Your ideal data, digital or tech specialist is out there! To win them over (and keep them) it’s important to understand the shifting parameters that influence their decision making and desire to join your company.
Consider these steps to give your hire power a boost in 2023…
With candidates firmly in the driving seat, many aren’t spending hours researching where to apply for jobs. They are jumping on the ones that are right in front of them—delivered at their fingertips in their messages and on their social media feeds.
If you want to stay competitive, go searching. Identify the skills you need and the type of candidates you think are a strong fit. Consider where they spend their time, what's important to them and proactively search for and engage with them. Expanding hiring channels to meet candidates where they are opens new talent pools and can help diversify your workforce.
Build specific candidate personas to identify and clarify exactly who you’re looking for.
Identify whether previous applicants match any of these candidate profiles.
Consider new platforms, online communities and opportunities to connect with desired candidates.
Initiate communication with welcoming, inclusive and personalised messaging.
Keep it human
With advancements in AI and automation that make hiring processes more efficient, it’s important to remember that people still long for human connection—and that effort in recruiting will pay off.
Recruiting the best talent today requires a high-touch approach that connects and engages with candidates on a personal level and makes them feel valued. They want to be heard and know that you care. Making them feel like you’re just as excited about getting to know them as they are about being considered will help them stay enthusiastic about your opportunity.
Communicate often and keep candidates up to date.
Tailor automated processes for each stage, personalising where possible.
Provide clear contact information and make yourself available for queries throughout the process.
Before interviews, provide candidates with profiles of the people they'll be meeting.
Sell your tech story
Well crafted narratives and compelling stories around the purpose of job roles and why they're important will help you become more desirable. Technology is about creativity, innovation and problem-solving. Shifting the narrative around how you describe roles could help you attract a wider, more diverse and more ambitious candidate pool.
When communicating what the company is seeking, from skill set to cultural fit, include the 'why' and reasons behind it. Explain the company's ambitions and how the team works together, the culture of the workplace, and how the position will contribute to the overall mission.
Clearly define your company's tech culture.
Ask employees to describe the tech they use, projects they work on and recent accomplishments.
Reiterate company values and overall mission throughout the process.
Use aspirational (rather than functional) language when describing job roles and responsibilities.
Make a good first impression
You can count on the fact that candidates in your funnel will be looking at your online presence. They will scour through posts and look at employee reviews to get a realistic picture and understand if what you’re advertising is being practiced.
Initial interactions with a prospective candidate are crucial. They set the tone. If your product, brand and voice aren’t clear, this could create doubt and suggest an unclear hiring process. Providing clear and accurate descriptions of requirements and expectations builds trust and allows the right candidates to apply with confidence.
Revisit and clearly define your employee value proposition (EVP).
Define channels to promote your employer brand.
Establish a clear and consistent tone of voice.
Consider current employees role in telling your brand story.
Provide candidate FAQs on your website.
How can we help?
As experienced, dedicated data, digital and tech recruitment specialists, we can help you excel with the points above.
On top of our extensive network of diverse specialist candidates, we take a proactive approach - diving deep into talent communities to zero in on passive candidates. We build strong, lasting relationships and curate talent pipelines while promoting your opportunities and brand with integrity.
We understand what it takes to attract and secure the best candidates - speaking their language, providing an exceptional candidate experience and supporting them to apply to your opportunities with confidence.
Why not speak with one of our experts today?
Call: 0330 335 0464
Enlightened Talent Solutions
If you're looking to expand your team or add specialist skills to your business, our talent and consulting solutions can help.
Let us help you take your recruitment to the next level.
We're experts in data, digital, and tech recruitment. We don't just match skills to job requirements - we take the time to truly understand our clients' and candidates' needs, including their culture, professional nuances, and personal attributes, such as ambition, resilience and drive.
Our solutions are based on leading expertise and are tailored to meet specific challenges. We listen, offer insights, and carefully select the most suitable candidates and job roles to ensure the best possible fit.
Who we work with
Our recruitment expertise
Natural Language Processing
We specialise in
Data Science & Analytics
Marketing Cloud Technology
We specialise in
Data & Technology
CRM & Marketing Automation
Customer Analytics & Insights
Data Planning & Strategy
Marketing Cloud Technology
We specialise in
CRM & Digital Marketing
Ian Trudgett, SunLife
"First class recruitment solution. I have had a great experience over the last 4 years, both recruiting for my teams (hired 10 people) and placing myself. A 5 star service with quality candidates being submitted. They take the time to understand your needs and only send those candidates that are relevant and don’t waste your time."
In a race for the best talent, a competitive market requires a dynamic and strategic approach to hook in-demand candidates.
Discover how, through an exclusive partnership with us, you can grow your talent pool, find your ideal specialists and support candidates to apply to your critical roles with confidence.