Finding Data-Driven Account Managers
Bodhi consultant: Jon Langdale
Ikano Insight are a specialist CRM, Insight and Loyalty Agency who were struggling to source two Senior Account Managers from a data marketing background to provide strategic support and lead on a new major global client account. They were using two generalist IT recruitment agencies who didn’t understand the sector or have the network of data-driven client services professionals for the role.
“I’ve specialised in sourcing and placing data-driven account managers for the last 3 years and was able to utilise my network of relevant professionals who I had mapped out in London. I took a strategic headhunting approach (as most were not actively looking) to sell them the opportunity and was able to put together a short list of the most relevant and interested candidates.
Ikano interviewed 5 candidates over a 2-week period, which consisted of two stages including a presentation. 2 offers were made and accepted, the 2 candidates started within 4 weeks of the assignment.”
As a result, Ikano were able to provide the support to lead and drive their client account forward, which helped them to invoice in excess of £100k in the first 6 months and bring on new projects from their client.
This has led to Bodhi being the go-to recruitment specialist for the agency and we’ve since helped to build and shape various teams across the business (including their Planning and Strategy, Campaign Interactions, Data and Technology teams). We’ve successfully placed a Head of Planning & Strategy, Strategy Lead, Data Planner, additional Account Manager, Senior Campaign Analyst and a Project Manager. This has helped enabled them to meet their growth projections and deliver some fantastic work for their clients.
If you’re having difficulty finding the right candidates for your vacancy, give Bodhi Resourcing a call today on 0203 8548404 or email email@example.com to speak to one of our experts.